I Advertisements, or ads, are part of our world. We see them in newspapers, on buses and on huge signs on the roads. But what about seeing ads and messages in space? Imagine seeing a poster in the night sky with Happy Birthday on it. Or, imagine that you want to look at the stars but instead, high in the sky you see an ad for a new shampoo or a popular running shoe. Soon we may have messages and ads like these high in the sky, especially at night. Companies will want to use this technology so that millions of people will be able to see ads and messages from anywhere on Earth.
II A Russian company called StartRocket already has the technology to make ads appear in the night sky. Organizations that want to advertise big events, such as the Olympic Games, can contact StartRocket. Businesses can advertise their products, like new cars, in the same way. Even governments will be able to put important messages high in space. For example, they can warn millions of people at the same time about dangerous storms. Some businesses may prefer to advertise on the Moon. Two companies from Japan and the United States are developing the technology to do this.
III However, many people are against ads in space. They believe there will be many problems. First, it will be hard for scientists to learn more about space. Also, there will be lots of garbage in space or on the Moon because of these ads. In addition, it will be hard for people to enjoy the stars at night. But even so, we shouldn’t be surprised if we soon see ads in the night sky.
Answer questions 1-8 in English according to the text. In questions 1, 4, 6 and 8, circle the number of the correct answer. In the other questions, follow the instructions.
1. In paragraph I we learn (–). (7 points)
i) why there are signs on the roads
ii) where we may see ads in the future
iii) which ads appear on buses
2. Give ONE example of an ad for a product that you might see in the sky in the future. (paragraph I) ANSWER:………………………………………………………….. (7 points)
3. What is the advantage of advertising in space? (paragraph I) ANSWER: …………………………………………………………. (7 points)
4. StartRocket is mentioned in paragraph II because (–). (7 points)
i) it can put ads in space
ii) it can advertise on the Moon
iii) it makes many ads for the United States
5. Why might governments want to use the technologies mentioned in paragraph II? ANSWER:…………………………………………….. . (10 points)
6. If a business wants to advertise on the Moon it can contact (–). (paragraph II)
i) the government
ii) the StartRocket company
iii) a company in Japan (7 points)
7. PUT A √ BY THE TWO CORRECT ANSWERS. Why are some people against ads in space? Because (–). (paragraph III) …….
i) some people prefer to see ads only in newspapers …….
ii) the ads will leave a lot of garbage in space …….
iii) they think governments shouldn’t put ads in the sky …….
iv) scientists will have problems studying space …….
v) some people don’t like to see ads anywhere (2×9=18 points)
8. The writer thinks that in the future (–). (paragraph III)